Google Analytics Individual Qualification Certification:
GAIQ is an industry-recognized certification that will help you upscale your game in google analytics. Google Analytics is a widely used web analytics service and getting certified is a sure way to enhance your proficiency.
The below steps might seem daunting to you but it is not. You just need to dedicate an hour daily for at least a week to get a grip on the concepts. Let’s start!
1. Getting Started:
To get yourself familiarize with the concepts of digital analytics, one first needs to complete two courses from Google Analytics Academy. 1. Google Analytics for Beginners and 2. Advanced Google Analytics. The course is free. Each course consists of units that cover different topics. Each topic within a unit has a video and a transcript for you to study from depending on your preferences. You can also assess yourself by attempting the assessment tests (Multiple Choice) at the end of each unit. In order to pass each course, you need to pass each assessment with 80% marks. Once you are done with course, you will get a course completion certification. The tests are pretty easy if you understand the concepts. Analytics Academy also provides the demo account [Link below] to get your hands dirty with the tool.
2. Practice, Practice, and Practice!!!!
In order to get my concepts more clear, I searched Udemy for any course related to analytics and found a really awesome course [Link Below] to further brush up my analytics concepts and practice the mock tests. It has 200+ bonus questions and took me 1.5 days to complete this course.
Note: I bought this course during the new year’s sale with really low price. For valid coupons, there are several links for you to check! I am adding the link that I use for valid coupons to buy courses from Udemy. Also, there is a sale on Udemy right now. Go check the website out!!!
3. Exam Day!
If you feel confident and ready for the test, then go for it. The best thing about GAIQ is, it is a free test.
Open a tab on your browser, type in the link [Link Below] where you are about to take the test. Click analytics, and select the link Google analytics individual qualification and take the test. The test has 70 questions (MCQs) and you have to complete it in 60 mins. To pass, you need to score 80%.
Before taking the test, have a second browser open for the following links:
- Analytics Help
- Analytics Account
- Google (of course)
It is an open book test. If you don’t know the answer to any question, you can take help from the above two links. Although, it is, of course, not a good practice. The test is usually easy if you grasp the knowledge completely. If somehow, you fail to pass the exam, the academy allows you to retake the test after a day.
Note: The certification is valid for 1 year.
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Hope the above article helps!!!